THINK LIKE A CMO.
WORK LIKE A FOUNDER.

I've spent 25+ years at the intersection of big thinking and real doing. I've spent the past 7 years working at or with start-ups. I'm just as comfortable presenting brand strategy in a board meeting as I am rolling up my sleeves to build a Canva post, write a brief, or push an agency to deliver their best work. Because I've done all of it, and I know none of it works without the other.

My clients get a senior marketing executive who doesn't just hand off a deck and disappear. They get someone who is in it with them, building the strategy, shaping the team, and doing whatever it takes to move the brand forward.

LET'S CONNECT

WHAT I DO

Brand Strategy and Positioning
Mission, Vision and Values
Demand Generation and Growth
Go-to-Market Planning
Marketing Team Building
Find and Ignite Agencies
Social media management
Presentation development
All the big and misc things

SEE WHAT OTHERS SAY

WHY FRACTIONAL

For early-stage and growth-stage brands, the marketing decisions you make in Years One and Two set the
foundation for everything that comes after. Getting your positioning, messaging, and visual identity right isn't a
luxury; it's a necessity that saves you from costly rebuilds down the road.

The biggest hiring mistake young brands make is going too senior and getting someone who strategizes but won't
execute, or too junior and getting someone who executes but can't think strategically. A fractional CMO with my
background solves both. You get boardroom-level thinking and hands-on execution at a fraction of the cost.

The leadership your brand needs, without the overhead you can't yet afford.